LLM Traffic to Online Stores Grew 6.5x in 12 Months: Data From 310 Brands
LLM-referred traffic to online stores grew 6.5x (a 550% increase) in 12 months on a stable cohort of 30 US brands, and converts at 2.68%, ahead of Google Ads and Meta Ads. New first-party research from Alhena across 310 brands and about 190M visitors, with full methodology and limitations.