New AI Features to Boost Engagement and Reduce Returns for Beauty & Commerce Brands

Over the past month, we've rolled out two powerful features that are reshaping how shoppers engage, discover, and purchase online. Whether you're in beauty, fashion, or lifestyle retail, these tools are designed to turn passive browsing into proactive buying while reducing costly returns and enriching customer experience.

🧠 AI-Powered Skin Analyzer: Smarter Guidance, Fewer Returns

One of the biggest hurdles in online beauty retail is personalization. Without physical trials or in-store consultations, customers are left to guess which product might work for their skin type, tone, or condition. The result? High return rates, lower satisfaction, and missed sales.

Our new AI-powered Skin Analyzer changes the game.

By using real-time camera input or uploaded selfies, the Skin Analyzer evaluates multiple skin attributes like hydration, acne, pigmentation, texture, and more. It then recommends products tailored to the user's unique profile.

Why it matters:

• Fewer Returns: Match users with the right products the first time.
• Higher AOV: Encourage bundling of compatible items through personalized regimens.
• CX Superpower: Offer virtual consultations that feel human, not robotic.

This is a breakthrough moment for beauty brands looking to combine the best of retail expertise with scalable AI.

🔍 Conversational Search: Say Goodbye to Filters, Hello to Fluid Discovery

Most eCommerce search bars still rely on old-school keyword logic and clunky filters. That means missed intent, friction, and lost revenue. We've replaced all that with something smarter: Agentic Conversational Search.

Think of it as a built-in shopping assistant available 24/7, embedded across your search console (be it on your app or website), and not just the chat window.

What makes it different:

• Understands Real Intent: Users don’t have to speak like machines. Natural, layered queries like “I want a cruelty-free moisturizer for dry skin under $50” are handled with ease.
• Instant, Personalized Results: Products are surfaced with precision, factoring user history and preferences without guessing the right filter.
• Omnichannel Ready: Works across your website, mobile app, and even live chat.
• Self-Improving: The more it’s used, the smarter it gets (learning from behavior and patterns).

This is the future of product discovery: fast, contextual, and customer-first.

💬 Smart Ice-Breakers to Spark High-Intent Conversations

Every great customer journey starts with a great question.

That’s why we’ve introduced configurable ice-breaker prompts that are preloaded questions that nudge shoppers into meaningful product discovery. These prompts appear as tappable suggestions when a shopper opens a conversation with your AI assistant.

Why it matters:

• Drive Instant Engagement: Reduce drop-offs and spark curiosity with contextual, ready-to-click questions.
• Promote Strategic SKUs: Highlight seasonal bestsellers, new arrivals, or high-margin products.
• Make CX Feel Effortless: No typing needed - just tap and go.

Brands can configure these prompts dynamically, aligning them with marketing campaigns, inventory shifts, or customer segment priorities. It’s proactive CX, optimized for conversion.

🚀 Why These Updates Matter

Together, these two innovations signal a major step forward in our mission to build AI that doesn’t just serve, but sells.

We're helping our partners:

• Unlock richer customer journeys
• Turn assistance into conversion
• Deliver personalization that scales

And this is just the beginning.

If you're a brand looking to reduce return rates, increase AOV, and differentiate your experience - let's talk.