# Lead Generation Capture customer information from AI conversations and sync it to your marketing and customer data platforms. These integrations work with the **Lead generation agent**, which engages users to capture contact information and preferences during conversations. ## Supported Platforms * [HubSpot](/docs/integrations/marketing/integrating-hubspot-with-alhena-ai.md) - Sync leads to HubSpot CRM * [Klaviyo](/docs/integrations/marketing/integrating-klaviyo-with-alhena-ai.md) - Create and update Klaviyo profiles * [mParticle](/docs/integrations/marketing/integrating-mparticle-with-alhena-ai.md) - Send customer data to mParticle CDP ## How It Works 1. A customer provides information during a conversation (email, name, preferences, etc.) 2. The lead generation agent extracts the configured attributes 3. The data is automatically synced to your connected platform ## Triggering Lead Capture To have Alhena proactively collect lead information, add a guideline in **AI Settings > Guidelines**. For example: ``` If the user hasn't provided their name and email, ask if they'd like to receive special offers and updates. If yes, collect their name and email. ``` --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://alhena.gitbook.io/docs/integrations/marketing.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.