Lead Generation

Capture customer information from AI conversations and sync it to your marketing and customer data platforms.

These integrations work with the Lead generation agent, which engages users to capture contact information and preferences during conversations.

Supported Platforms

• HubSpot - Sync leads to HubSpot CRM

• Klaviyo - Create and update Klaviyo profiles

• mParticle - Send customer data to mParticle CDP

How It Works

1. A customer provides information during a conversation (email, name, preferences, etc.)

2. The lead generation agent extracts the configured attributes

3. The data is automatically synced to your connected platform

Triggering Lead Capture

To have Alhena proactively collect lead information, add a guideline in AI Settings > Guidelines. For example:

If the user hasn't provided their name and email, ask if they'd like to
receive special offers and updates. If yes, collect their name and email.